Brian
Boesen

Founder, operator, and designer building consumer brands and AI-native retention software for local.

Denver, CO39.7° N

Fourteen years shipping product. Now shipping software too.

FounderAI ProductGrowth MarketingBrand BuildingPerformance CreativeWeb & SoftwareRetention & CRMApparel DevelopmentPlant-based MaterialsPhotographyLifecycleFounderAI ProductGrowth MarketingBrand BuildingPerformance CreativeWeb & SoftwareRetention & CRMApparel DevelopmentPlant-based MaterialsPhotographyLifecycle

Selected Work01 / 08

Brands, products, and software built end to end.

REGULR · LIVE

10:42 · 5G · 87%

Regulr · GLOW AESTHETIC

now

Sarah, 6 weeks since your last Hydrafacial. Book by Friday and your LED boost is on us. ✨

Regulr · CORNER PUB

now

Mike, new Odell IPA on tap. Your usual seat misses you. First pint's on us tonight.

Regulr · SOL YOGA

now

Elena, you crushed 8 classes this month! 🔥 You just hit Gold tier. Bring a friend free tomorrow.

Regulr

2025–Present

Founder

AI-powered customer retention for local businesses. Turn every customer into a regular.

Live

Case study

Shortlist

2025–Present

Founder

Discover the best of Denver with a new themed Shortlist every month, voted by locals.

Bought Out: Live

Case study

äktiiv

2020–2023

Co-Founder

A women's activewear startup pioneering plant-based bio-polymers to replace nylon, polyester, and spandex.

Bought Out: Live

Case study

Colorado Threads

2012–2018

Co-Founder, CMO

A women's activewear brand with a cult-like following, built on creative Colorado design and in-house manufacturing.

Wound Down

Solthree

2018–2020

Co-Founder

A women's wellness CBD brand. Built fast, learned faster. Wound the brand down mid-2020.

Brand Experience · Solthree · Freelance · ecotiiq

About02

Mia · Alaskan Malamute

Hi, I'm Brian. I love building stuff.

Fourteen years in, I've started, scaled, and sometimes shut down companies. The first was an activewear label out of a college dorm in 2012. The latest is Regulr, an AI retention platform for local businesses. Co-founder, CMO, growth lead, builder. Usually all at once.

I sit at the intersection of brand, product, and performance. I write the copy, design the landing page, run the ad account, ship the AI pipeline, and read the cohort data. The work I'm proudest of solves a category problem worth caring about: replacing petroleum-based fibers with bio-polymers in activewear, or replacing $0.015 SMS blasts with free wallet push for local businesses that never had software like it.

I live in Denver with my girlfriend and an Alaskan Malamute named Mia. I read a lot, travel when I can, and play more golf than I should admit.

Expertise